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Ecommerce: 10 Best Educational Resources

The ecommerce field can be very rewarding for those who know how to play in it. However, not everyone succeeds in the ecommerce business. The reason for this lies in the fact that most jump into it without any education or training. When they start making mistakes, they are dooming their ecommerce business to fail. 

Whatever career or business you plan to pursue, it is best to learn as much as you can about it. This also applies to ecommerce. Thanks to the digital advances, ecommerce education is now at everyone’s fingertips.

In this list, you will learn about the top 10 educational resources for ecommerce learning. These resources won’t just teach you what is ecommerce, but show you the tricks and traits of the field.

1. Facebook Blueprint

Social media marketing is a crucial part of ecommerce marketing today. On this website, you can learn about the best Facebook practices for free. All you need is some time to go through their series of courses, and you can learn how to leverage the platform and earn some verified credentials.

2. Google Academy for Ads

If you’re looking to learn about the ad products at Google, and you probably are, you’ll definitely benefit from this academy. The resource offers you courses on a full range of different Google Ads topics, such as search, shopping, display, DoubleClick products, Ad Exchange, etc. Moreover, you’ll find some courses on a digital advertisement that can be applied to other tools, too.

3. CS-Cart E-Commerce Marketplace Academy

CS-Cart Multi-Vendor software is one of the most popular tools for creating online marketplaces. Newbies in the eCommerce world use it to create a store, while established merchants turn their demanding and widespread selling points into a single, easily manageable storefront.

The company offers a Marketplace Academy with a number of detailed educational guides on how to start a marketplace, how to attract suppliers, promote the marketplace, set the right prices, attract vendors, and more. All these guides contain comments and tips from real experts—actual marketplace owners and marketers.

4. YouTube Creators Academy

The Creators Academy has free-to-use courses and lessons. You can choose between different skill levels and categories and learn everything about ecommerce. Starting from YouTube Analytics to monetizing or creating your videos, this is the place to learn!

5. HubSpot Academy

HubSpot  Academy is the perfect place to learn about sales and marketing. It offers projects, courses, software training, and even certifications. Here you’ll learn about graphic design, Facebook marketing, SEO, content writing, etc. In fact, most students choose to help with writing their papers so that they can study eCommerce easily with these free certification courses.

6. Moz

Moz started off as an online community that gathered SEO experts. These people used the blog to share their ideas and their research. Today, Moz focuses on SEO and provides learning opportunities. This is an excellent resource of free presentations, videos, articles, and courses. If you’re a Pro member, you’ll even get access to their premium courses.

7. Khan Academy

Khan Academy is absolutely free and highly praised by many. It offers all kinds of education and courses. Their options include ecommerce and entrepreneurship videos and courses.

8. Coursera

Coursera was initially founded by two computer science professors who decided to share their knowledge with others for free. It rapidly grew into one of the most diverse and popular learning platforms online. It currently offers courses and certificates from some of the most prestigious universities online. The courses come at a very low cost – somewhere between $20 and $100.

9. edX

Not many people know this, but edX was first founded by MIT and Harvard University. This makes it one of the top learning destinations online. It soon became a massive MOOC provider. edX currently offers courses from over a hundred institutions and universities, which makes it one of the best platforms to learn on.

10. Udemy

Udemy combines over 80 thousand technical and business courses. It currently has over 150 courses that teach ecommerce. Some can be taken for free, while others come at a low cost of around $12.


To excel in any business, you need to possess knowledge. Ecommerce takes time and dedication, but also requires some general knowledge of the industry, as well as skills that will help you promote your products and services. Use the resources above to excel at eCommerce.

Ecommerce: 10 Best Educational Resources: photo 2 - CS-Cart Blog Elizabeth Skinner is an ecommerce and marketing specialist who builds online businesses from the ground up. She advises people on how to start their business and turn it into success. With her experience and knowledge in terms of SEO, online marketing, and ecommerce in general, people have successfully built big ecommerce stores online.
Head of Content Marketing at CS-Cart | Website

Yan Anderson is the Head of Content Marketing at CS-Cart with over 10 years of experience in the eCommerce industry. He's passionate about explaining complicated things in simple terms. Yan has expertise in building, running and growing eCommerce marketplaces. He loves to educate people about best practices, new technologies, and trends in the global eCommerce industry.