Author: Yan Kulakov

McKinsey report says that “word of mouth is the primary factor behind 20 to 50 percent of all buying decisions.” Thus, an

Whether real or imaginary, fears and concerns connected with online purchasing are discouraging potential clients from using an online marketplace

Public Relations instruments help you shape the image of your virtual ecommerce marketplace for your target audience and the wider public. Besides, PR

So what are the three pillars of a marketplace sales growth? They are driving traffic to the multi vendor ecommerce

Millions of buyers are crowding on online multi seller malls, with more than half of online shoppers preferring virtual multi-store shopping malls

In 2017 Amazon shipped over five billion items worldwide only through Prime. Besides the complexity of processing such a large amount of

According to The State of e-commerce marketplace selling, 59 percent of eCommerce marketplace website users stay loyal to an online multi vendor mall due

As the Deloitte revenue and costs’ profit tree shows, pricing is an important component of the online marketplace profit-building process: It is

Dealing with ecommerce multi-store marketplaces always means using a well-thought pricing strategy. Taking into account enormous competition it’s getting more

The competition within the e-commerce industry is tighter than ever. To keep your web marketplace thriving, you have to put

According to McKinsey research, 12 percent of the global goods trade is conducted via international e-commerce, with much of it driven

How to create a top-notch e-commerce platform with a minimum budget. The Airbnb founders packed a ton of cereal in special edition

As we all know, those ecommerce marketers providing shoppers with the best customer experience get all the love, loyalty, comebacks,