KS Innovative supplies and manufactures kids' arts and crafts. They sell to retail customers and dealers. The company is online for 11 years now but they are in business since 2000. KS Innovative covers Malaysia but exports to international customers as well.

  • 2000
    the year of establishment
  • 11 years
    in eCommerce
  • 20
    types of colored sand
KS Innovative b2b ecommerce web site’s storefront

The b2b ecommerce company sells to dealers who then re-sell the products through their own online and brick and mortar stores. Some dealers are art center owners and school art teachers buying in bulk for their classes. Dealers get a certain amount of discount according to their level and amount of purchase per year.

Administrators of KS Innovative B2B ecommerce company
Mei Kuan and his partner
the Administrators of KS Innovative
“11 years ago, we started the b2b eCommerce site because our customers requested the ease of online shopping without leaving their workplaces or homes. We also needed an alternative to being visible to international customers. Our advertising method at the time was mainly through local Yellow Pages and Manufacture Company Directories.”

The company specializes in sand art card stickers and colored sand. Currently, their sand art picture design database ranges from cartoon-like animals and people, festivals and occasions, shapes and alphabets, to customized designs and a lot more. They use only organic coloring materials, which are non-toxic and safe to use. The coloring materials conform to international safety standards—EN-71.

KS Innovative products

Also, KS Innovative manufactures kids' art and craft materials and do-it-yourself handicrafts such as wooden crafts, sun catchers, window art, glass deco, plaster, ceramic, batik painting, clay art (My Clay), scratch art, paper and foam crafts.

When starting a B2B eCommerce store, it was important for them that the platform had a flexible option management system. CS-Cart b2b ecommerce script matched their needs perfectly as it has powerful super-customizable product options.

KS Innovative offline store

“We have multiple designs with different packagings to go with the same product. So, we searched for a b2b shopping cart engine with a robust option system. This was a top priority and CS-Cart B2B ecommerce platform was the only one fulfilling such requirement. We tried Magento and found it too hard to customize. We tried Joomla/Virtuemart and Opencart and found them lacking customizable options. We tried Wordpress/WooCommerce and Shopify and found them too messy, plus we needed an expansive and scalable engine with the amount of our inventory. We settled with CS-Cart because of the great product options and user group level features”.

— Mei Kuan

Administrator privileges were another important feature for them. CS-Cart b2b ecommerce software also supports multiple levels of administrative access, which can come in handy in B2B where there are a lot of people managing the store.

KS Innovative b2b online business product examples KS Innovative offline store’s entry

“Other than options and user group level features, we needed an out of the box and easy admin interface to manage our inventory. Our team consists of 1 main web administrator and 2 managers that update prices and product availability. An easy to use admin interface is extremely important. We found other b2b shopping carts (especially Magento, Shopify, and Woocommerce) not to have an intuitive interface for us to work efficiently.”

— Mei says.

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